Creation, Concept, Art Direction

Worldwide millions of textile workers are underpaid.

With extreme working hours, discrimination and dangerous working conditions as a result.

Women often have the hardest time, because they are paid less than men and usually do not have the opportunity to develop into, for example, a manager or specialist.

Governments, companies and consumers must act to change this situation.

The number of people who actually opt for sustainable products must grow. With more discerning consumers, companies will feel more pressure to tighten their sustainability policies.

Don’t turn a blind eye and open your eyes for reality.

Ask yourself what you can do!

TVC