Creative Direction, AD, Concept

For KWF Kankerbestrijding we created this beautiful activating awareness campaign for social, online and out of home. With a clear mantra - in which the hands and eyes are shown as important instruments for early detection of cancer - we are working towards a clear action perspective.

KWF Kijk. Pak. Voel. Ook eens met een ander doel.

Check jezelf op kanker. Kijk hoe op KWF.nl/checkjezelf

Social, Online, OOH